The Billion Dollar Bet on Gen Z Horror Talent: A New Era of Studio Obsession In the cutthroat world of Hollywood, where blockbuster franchises dominate the box office, a quieter revolution has been brewing.
Behind the scenes, studios are making massive investments in online born horror filmmakers and their lucrative intellectual properties.
One recent flashpoint is the high stakes courtship of Backrooms director Kane Parsons, whose $10 million film has become A24's top grossing movie ever with a staggering $374 million globally.